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Iberital sets the pace for the industry at HOSTELCO 2026

10 April 2026

Iberital has concluded its participation at HOSTELCO – ALIMENTARIA 2026, consolidating its role as one of the most influential players within the HoReCa ecosystem.

The standout highlight was Iberital VISTA, awarded Best Product at the Horeca Awards 2026 (Coffee, Bakery & Pastry), a recognition that confirms its ability to meet the evolving demands of professional coffee.

A true meeting point

During the exhibition, Iberital’s stand became a key space for professionals, roasters, clients, and partners, fostering connections and new collaboration opportunities. In this context, the Roasters Program strengthened ties within the coffee community, promoting knowledge exchange and diversity of profiles.

Talent at the core

The brand also played an active role in official competitions, supporting emerging talent with Iberital VISTA as the official machine and reinforcing its commitment to training and excellence within the sector.

The after-event that wasn’t on the agenda

When the exhibition day ended, what truly mattered continued in the Iberital world: an after-event gathering on a rooftop terrace in Barcelona. Iberital brought together those who are shaping the industry in one space, without spotlights or script, turning it into a memorable and distinctive celebration.

Looking ahead

An edition that not only confirms the sector’s dynamism but also anticipates its evolution. Iberital is already part of it, reinforcing its vision of “Redefining the Future of Coffee.”

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